World 2 min read source: Euronews Türkçe

Mbappé's 'Chinese dictator' comment sparks backlash in China

French football star Kylian Mbappé apologized after his comments about a meme depicting him as Chinese leader Mao Zedong caused significant controversy in China.

Mbappé's 'Chinese dictator' comment sparks backlash in China
Image: Euronews

French football star Kylian Mbappé has issued an apology following remarks he made about a meme that portrayed him as Chinese leader Mao Zedong, which ignited a strong backlash in China.

At least three Chinese companies have since terminated their brand endorsement deals with the footballer. The controversy has also prompted a response from China's Foreign Ministry.

Highlights

  • Kylian Mbappé apologized for comments regarding a meme that depicted him as Chinese leader Mao Zedong, leading to a strong reaction in China.
  • In a video, Mbappé identified his favorite meme as one showing his face on Mao's body, referring to the figure as a "Chinese dictator."
  • The remarks quickly spread across Chinese social media, drawing widespread criticism.
  • At least three Chinese companies have cancelled their endorsement deals with the football star.
  • China's state broadcaster CCTV removed a Real Madrid La Liga match from its Sunday schedule in response to the incident.

Details

The controversy began during a video clip where Mbappé was asked about his favorite meme of himself. He responded by describing a video made by "a guy... I think he was a Chinese dictator," before an altered image appeared, showing his face superimposed on Mao's body.

This incident rapidly gained traction on Chinese social media platforms. While some residents in Beijing expressed uncertainty about Mbappé's exact words, others believed he should issue a further apology. China's Foreign Ministry also addressed the matter, underscoring the gravity of the situation.

Why it matters

This event highlights the critical importance for global public figures to be mindful of cultural sensitivities, especially in major markets like China. Comments and public statements made by celebrities can significantly impact both commercial relationships and international perceptions. The cancellation of brand deals and the removal of a broadcast by state television demonstrate the high level of sensitivity surrounding the issue in China.

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